Table of Contents

[FONT="]Chapter Title Page

[FONT="] Title Page i

[FONT="]Acknowledgement ii

[FONT="] Abstract iii

[FONT="] Table of Contents iv

[FONT="] List of Figures vii

[FONT="] List of Tables viii

[FONT="]I. INTRODUCTION

[FONT="]1.1. Background - Vietnam economic situation

[FONT="]1.2. Demand and Supply of management training

[FONT="]1.3. Problem statement

[FONT="]1.4. Objectives of the Study

[FONT="]1.5. Methodology

[FONT="]II. LITERATURE REVIEW

[FONT="]2.1. Definitions of Terms

[FONT="] 2.1.1. Skill

[FONT="] 2.1.2. Need

[FONT="]2.2. Training need assessment

[FONT="] 2.2.1. Why to do need assessment ?

[FONT="] 2.2.2. Developing the methods of assessment

[FONT="]2.3. The roles of skill training

[FONT="] 2.3.1. Objectives of training

[FONT="] 2.3.2. Education and skill training

[FONT="] 2.3.3. Business and training

[FONT="]2.4. Types of training

[FONT="]2.5. Strategy

[FONT="] 2.5.1. The traditional approach

[FONT="] 2.5.2. A new approach

[FONT="] 2.5.3. Components of strategic management process

[FONT="] 2.5.4. External analysis

[FONT="] 2.5.5. Internal analysis

[FONT="] 2.5.6. Strategic Choice

[FONT="]2.6. Price and value

[FONT="]2.7. How to manage value

[FONT="]III. A PROFILE OF ECONOMIC DEVELOPMENT AND THE NEED

[FONT="] OF MANAGERS

[FONT="]3.1. Vietnam economic development

[FONT="]3.2. Current status of management and mid-level managers’ capability

[FONT="] in Vietnam

[FONT="] 3.2.1.State owned sector

[FONT="] 3.2.2. Management in state-owned sector

[FONT="] 3.2.3. Private sector

[FONT="] 3.2.4. Management in private sector

[FONT="] 3.2.5. Foreign invested sector

[FONT="] 3.2.6. Management in foreign invested sector

[FONT="]3.3. Management training need in Vietnam

[FONT="]IV. MANAGEMENT TRAINING ACTIVITIES AND PROGRAMS IN

[FONT="] VIETNAM

[FONT="]4.1. The higher education in Vietnam

[FONT="] 4.1.1. The education system

[FONT="] 4.1.2.Dilemas faced by universities

[FONT="]4.2. Management training institutions and training programs in Vietnam

[FONT="]4.3. Management activities

[FONT="]V. SWOT ANALYSIS of the SEAMEO

[FONT="]5.1. Introduction on SEAMEO

[FONT="]5.1.1. SEAMEO’s Structural Organization

[FONT="]5.1.2. Missions and objectives

[FONT="] 5.1.3. Functions

[FONT="] 5.1.4. Strategic goals

[FONT="] 5.1.5. Finance

[FONT="] 5.1.6. Programs and activities[FONT="]

[FONT="]5.2. SEAMEO Scennario

[FONT="]5.3. SWOT Analysis

[FONT="]VI. ANALYSIS ON MANAGEMENT TRAINING NEEDS

[FONT="]6.1. General analysis based on secondary data

[FONT="] 6.1.1. Analysis on state-owned sector

[FONT="] 6.1.2. Analysis on private sector

[FONT="] 6.1.3. Analysis on foreign investment sector

[FONT="]6.2. Management training needs from executives’ perspectives

[FONT="]6.3. Quantitative analysis on skills and knowledge needed to train from

[FONT="] mid-level managers’ perspectivies

[FONT="]6.3.1. Top ten generic management skills

[FONT="]6.3.2. Perferred training styles for generic management skills in

[FONT="] South Vietnam

[FONT="]6.4. Further analysis on generic management skills needed

[FONT="]6.5. Top ten needs on technical management skills

[FONT="]6.6. Preferred training styles

[FONT="]6.7. Further ananlysis on technical management skills

[FONT="]

[FONT="]VII. CONCLUSIONS AND PROMOTION STRATEGY FOR

[FONT="] SEAMEO

[FONT="]7.1. Skills and knowledge needed for mid-level managers in Vietnam

[FONT="]7.2. Conclusion

[FONT="]7.3. Further recommendation

[FONT="]7.4. Pricing Strategy

[FONT="]7.5. Promotion Mix

[FONT="] 7.5.1. To whom is the message addressed/

[FONT="] 7.5.2. The message

[FONT="]LIST OF INTERVIEWEES

[FONT="]APPENDIX

[FONT="]BIBLIOGRAPHY

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