Tourism is indispensable in economic and social life and popular in many countries. Tourism activities of the people change every day according to the development of world economy. And tourist activities of Vietnamese have also changed significantly in recent years. Before, tourism operations and resort usually occur only in summer with common name is on holiday. Now, the tourrism operations last the whole year with four seasons: Spring, Summer, Fall, Winter. Especially, the luxury tourrism services attract the attention of domestic tourists and become a new tourist trend.

Need of Vietnamese's tourism grows higher and higher.To meet their needs, the tourism companies increase quickly with different tourism programs. The more income of customers increases, the more demand for international tourism is, that is an opportunity for tourism companies to take advantage and gain revenue. To develop in the competitive environment, Hoa Binh tourist and Convention Company should use this opportunity to have a good position in business. Currently, beside exploiting the destinations as familiar tours in Europe, Asia ... Hoa Binh has investigated some new destinations, tours in Africa, Americas to attract customers. But during two years of exploitation, Hoa Binh tourist and convention company is not really effective in exploiting this market, expressed in business results of this market, it is not really good, most of the company's revenue

is concentrated in MICE tourist market in Vietnam and domestic tourist market. On the other hand, the travellers who internationally toured of the company haven’t satisfied, still complained about the quality of service and guides. Thus, the exploitation the international tourist market of Hoa Binh requires changes to take this advantage. Over my internship at Hoa Binh company, I find that the company want to exploit the international tourist market and satisfy the need of customer, however, the activities are not much effective in accordance with their wishes. Therefore,i decide choosing the topic: Solutions to develop the international tourist market at Hoa Binh Tourist and Convention Company”