Starting an Online Business For Dummies 4th Edition

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Số trang: 408

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Product Description
Delivers all the know-how would-be online entrepreneurs need to get their business off the ground, from identifying a market need and choosing a Web hosting service to securing transactions and attracting customers. The book has been fully revamped with new coverage of setting up Amazon, Yahoo!, and other storefronts; running an eBay business; building profits via affiliate programs and middlemen; improving rankings on Google and other search engines; securing sites with firewalls; monitoring site traffic; and blogging. Completely updated throughout, with new profiles of successful online businesses, a revised directory of Internet business resources (now available on the book's companion Web site), and the latest on advertising techniques and legal and tax requirements. Contains helpful examples of businesses that survived the dot-com bust and continue to thrive, plus examples of strategies to avoid
From the Back Cover
Make the most of VoIP, site feeds, blogging, and affiliate marketing
The newest, fastest ways to establish and promote a lucrative online business
It's never been easier to get an online business up and running! From identifying your market to building your Web site to attracting (and keeping!) customers, this friendly guide covers it all. You'll take advantage of the latest Internet marketing trends, secure your site, receive online payments, and deal with legal and tax issues — all from the comfort of home.
Discover how to:
Draw up a cyberbusiness plan
Acquire equipment and inventory
Market to customers around the world
Improve your search engine ranking
Set up Amazon, Yahoo!, and other storefronts
Product Details
Paperback: 408 pages
Publisher: For Dummies; 4 edition (February 21, 2005)
Language: English
ISBN-10: 0764583344
ISBN-13: 978-0764583346
Product Dimensions: 9.1 x 7.3 x 0.9 inches

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